The Union of the Municipalities of New Brunswick (UMNB) is launching its municipal election awareness campaign, #LocalMatters. The campaign highlights the importance of local government in people’s lives, and shares tools, information and resources for prospective candidates and the public.

 “Municipalities are the level of government closest to people’s daily lives. Your next municipal council will make decisions that will impact you and change your community,” said UMNB President Alex Scholten. “We want to spread the word that #LocalMatters, and encourage everyone to get involved in local government. That means running for elected office to make your community better, and having your say by voting on Election Day,” said President Alex Scholten.

Over the course of the next two months, UMNB will be sharing tools and information for prospective candidates and the public, including campaign resources, roles and responsibilities of councils, the value of participating in local democracy, and the ways people can make a difference as part of municipal council.

“Municipal leaders are working hard every day to make their communities better, including stepping up to serve an unprecedented fifth year through the pandemic. We hope this campaign will inspire more people with that same passion and commitment to run for their own seat at the table,” said UMNB Executive Director Margot Cragg.

New Brunswickers will go to the polls for the municipal general election on May 10 2021 (vote by mail from April 19; advance polls will be open on May 1 and May 3) in 104 municipalities across the province.

The Union of the Municipalities of New Brunswick is a bilingual association of 61 member municipalities of all sizes and both official languages, representing over one third of New Brunswick’s population.


For more information, please contact:  

Margot Cragg, UMNB Executive Director, (506) 476-5641,